Bibra

After three months living in Seoul, a city where the sky does not stand out at all due to pollution covering the clouds and the sun, I have become more aware of the problem of climate change. We are the last generation that can do something about it!

This sentence is shocking but it is a reality, I felt frustrated and disappointed as an entrepreneur to see that neither I, nor many other brands put solution to this, since the fashion industry is the 2nd most polluting industry in the world and a major emitter of gases that contribute to the greenhouse effect.